The SEO Trade School

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How to identify and fix content consolidation opportunities to quickly boost your organic traffic
Removing content waste from your website means better rankings
 • 
Derek Flint
1
The SEO's Handbook for Interpreting SERPs and Snagging SERP Features [The Lost Draft]
Using SEMrush to explain how SEMrush could use SEMrush and the SERP to rank higher for the keyword "SERP" 🤯
 • 
Derek Flint
1
How to implement structured data (schema) without needing a developer's help
A practitioner's guide to just "getting the job done" yourself
 • 
Derek Flint
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Your Misunderstanding and Misuse of Keywords Is Preventing Consistent Page 1 Rankings [Part 1]
 • Derek Flint
4
The SEO's Handbook for Updating Old Pieces of Content [Part 1]
 • Derek Flint
How to implement structured data (schema) without needing a developer's help
 • Derek Flint
Your Misunderstanding and Misuse of Keywords Is Preventing Consistent Page 1 Rankings [Part 2]
 • Derek Flint
2
The SEO's Handbook for Updating Old Pieces of Content [Part 2]
 • Derek Flint
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Your Misunderstanding and Misuse of Keywords Is Preventing Consistent Page 1 Rankings [Part 2]
Where do you put the keywords...or... what do you do with a keyword? 🤔
 • 
Derek Flint
2
Your Misunderstanding and Misuse of Keywords Is Preventing Consistent Page 1 Rankings [Part 1]
What The Heck Are Keywords and What Do I Need to Know Before Using Them?
 • 
Derek Flint
4
The SEO's Handbook for Updating Old Pieces of Content [Part 2]
Updating an Individual Piece of Content To Improve Rankings
 • 
Derek Flint
The SEO's Handbook for Updating Old Pieces of Content [Part 1]
Identifying the Content That Will Benefit From an Update
 • 
Derek Flint
Come for the SEO, Stay for the Marketing
How to elongate SEO into a sustainable, satisfying career-choice
 • 
Derek Flint
Taking Months to Create a Piece Of Content is Your Competitive Advantage
How Personal Brands and Influencers Get Content Creation Right
 • 
Derek Flint
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This is Derek’s newsletter about experiences, thoughts, anecdotes, and how-to's almost exclusively in marketing.
 • 
Derek Flint
The SEO Trade School
The SEO Trade School
Experiences, thoughts, anecdotes, and how-to's almost exclusively in marketing.

The SEO Trade School

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